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Green Human Resource Management Positive Impact On Creativity . Human resource management (hrm) is a broad term referring to the activities associated with the management of people who do the work of organisations (ahammad, 2017). The sage business and management hub also features content across marketing, hospitality, economics, industrial relations and labour. from venturebeat.com Human resource management (hrm) is a broad term referring to the activities associated with the management of people who do the work of organisations (ahammad, 2017). The sage business and management hub also features content across marketing, hospitality, economics, industrial relations and labour.